Ask a Marketer: When can I run an A/B test longer than planned?
Is it OK to run CRO A/B testing for a longer period of time than you anticipated? We use our expertise to help answer your question.
Omnitail
The Profit-Driven Online Marketing Agency
Matt Beischel
CRO in Marketing: How to Handle Skewed Data in A/B Tests
You conduct CRO A/B testing on your website, but your data is skewed. What do you do? Here’s how to make sure your e-commerce optimization is on point.
Matt Beischel
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