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Posts by: Savannah St. John

Quick Guide to Amazon Attribution Models 

Quick Guide to Amazon Attribution Models 

“Which of these ads is actually working?” “Why am I spending so much money on[...]

Reacting to Changes in Your Supply Chain 

Reacting to Changes in Your Supply Chain 

Supply chain shortages are a real problem in the wake of COVID-19.  Retailers, tech, travel,[...]

6 Easy Title Optimizations for Google Shopping

6 Easy Title Optimizations for Google Shopping

Product titles seem easy - but there are actually a number of factors to consider[...]

Should I Use ECPC Bidding?

Should I Use ECPC Bidding?

eCPC stands for “enhanced cost per click."  As a Google smart bidding strategy, it utilizes[...]

Digital Marketing Trends 2019: Q3 Round-Up

Digital Marketing Trends 2019: Q3 Round-Up

Hope your October is going spook-tacularly! Black Friday is just around the corner, but don’t[...]

Can Google Shopping Ads Appear on YouTube?

Can Google Shopping Ads Appear on YouTube?

The answer is yes! Google Shopping ads can show on Google Shopping, Google Search, Google[...]

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