Data-Driven Attribution: Pros and Cons
What is Data-Driven Attribution? The user journey from first interaction to conversion can vary significantly
Omnitail
The Profit-Driven Online Marketing Agency
Tim Moran
Reveal Smart Shopping Display Placements with this Little-Known Report
How can you see placements for Smart Shopping campaigns? Smart Shopping Campaigns are notorious for
How to Account for Amazon Commission When Bidding
If you sell on Amazon, you know that Amazon takes a cut of your revenue
Facebook Attribution vs. Google Analytics Attribution
Depending on your point of view, Facebook is either the best or the worst form
Smart Campaigns: Sacrificing Actionable Data for Simplicity
Are Google Shopping Smart Shopping Campaigns a Good Idea? Smart Shopping campaigns are the simplest, most
Should I Bid on My Brand Name?
The two types of paid search queries (branded and non-branded) are inherently different, and you
Tim Moran
Subscribe via Email
Stay up-to-date with our monthly newsletter.
Footer
