Happy April! We hope you all had a great Q1. Let’s take a look at five marketing trends and industry news updates from this past quarter and hear a word from our analysts on the implications of each of these trends.
Have you ever decided to buy something by looking through Google Images? You might search “home office ideas,” and scrolling through Google images, you see a desk you like, and decide to buy it. Google realized that shoppers were using Google Images for more than just looking – and decided to capitalize on that.
Enter shoppable ads on Google Images! Now, using that same scenario, if you look at an image of “home office ideas”, you’ll be able to click on the lamp in the image and be linked directly to a site. Read the full article here.