Measuring The Economic Value of Seller Rating Extensions
Seller Rating Extensions are often identified as an eCommerce SEM best practice, but implementation can
Omnitail
The Profit-Driven Online Marketing Agency
Matt Stover
Retailers: Do You Segment PLAs For Query Intent?
Segment Your Product Listing Ads: Using Keywords in Google Shopping Through the course of testing
Improve Paid Search Attribution with “utm_nooverride”
Much like direct traffic, branded queries often occur when a searcher learns of your brand
Who Profits Off Your Paid Search: You or Your Agency?
Is Your Agency “Profit-Driven”? It’s a pet peeve of mine when an agency throws the term
How to Drive Profit—Even On Clearance Items
Tackling Real World Problems At Omnitail, we believe strongly in profit-based digital marketing. We aim to
Matt Stover
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