Profit-Driven
Paid Social Advertising
Paid Social Ads Designed to Complement Your PPC Strategy
Make paid social
profitable
Take an omnichannel approach to growing your PPC campaigns. At Omnitail, we use paid social advertisements as a top-of-funnel complement to your existing PPC campaigns — generating new business and growing your incremental profit.
Above all, we make paid social advertising profitable for you. It’s easy to pour money into social media ads without fully understanding their impact on your campaigns. We guarantee transparency with our multi-channel approach to attribution—which gives you multiple sides of your paid social success story.
With the complete picture of your paid social performance, you can confidently advertise on social media knowing your ads aren’t wasting spend. Watch your profits grow, attract new customers, and achieve your goals with Omnitail’s paid social media management designed specifically for ecommerce businesses.
What we do
Complement your established search ads and shopping ads with our profit-driven approach to paid social. Our paid social strategy works seamlessly with our other PPC strategies including:
Feed Optimization
Every feed we manage undergoes a rigorous audit, so your campaigns can benefit from maximum data quality—and so you can benefit from maximum profit.
Google Shopping
Every feed we manage undergoes a rigorous audit, so your campaigns can benefit from maximum data quality—and so you can benefit from maximum profit.
Scalable Paid Search
Using rigorous keyword analysis, continuous A/B testing, dayparting, and device strategies your paid search will grow profit like never before.
Automated Bidding
As your business grows, bidding becomes more complex. That’s why we developed a sophisticated automated bidding system to profitably adjust your bids in a breeze.
Amazon Advertising
Scale your Amazon campaigns with historical data not available on Amazon and bidding which accounts for costs like commission and shipping.
Real-Time Data
Incorporate real-time margin data with costs like shipping and commission into your automated bidding—for the most efficient, accurate bids available
What Our Clients Think
Profitable Omni-
channel Strategies
Give your e-commerce business a top-of-funnel jump start. Our paid social management is designed to grow incremental revenue alongside your ecommerce efforts. Paid social works best as a supplement to your existing campaigns, with more advanced targeting and ads that meet customers while they scroll. With a profitable paid social program, you’ll generate a lot of top-of-funnel buzz around your business.
You’ll get your brand noticed. We use a variety of the most effective ad formats for ecommerce businesses, including Facebook Carousel Ads, Promoted and Buyable Pins on Pinterest, and Dynamic Product Ads. Your potential customers are out there, it’s time to reach them and start growing your business.
Campaigns Designed Around Your Goals
Your business goals are unique and your paid social strategies should be unique too. Whether you want to generate leads, drive traffic, increase subscriptions, or grow ecommerce sales—your analyst will craft a unique strategy to aggressively target those goals—all while maximizing your profit.
Our bidding strategies are also tailored to your business. Using our automated bidding system, account for the costs that matter most to your business including Cost of Goods, shipping, Merchandise Return Rate, and anything else that impacts your bottom line! This bidding strategy ensures we drive spend to the ad groups and campaigns that matter the most.
Transparent Multi-
Touch Attribution
No more mysteries. No more guessing. We take the time to evaluate and extract the truth from your paid social reporting. Paid social ads can waste a lot of spend if you aren’t careful because these platforms often exaggerate their own performance through excessively generous attribution models. This leads to overspending on orders that you would have already acquired without the help of your paid social ads.
Stop paying for sales you’ve already won. Our multi-touch approach to paid social advertising gives you the full picture of your ads’ performance. We report on at least two attribution models, giving you two sides of the story—and showing your campaign’s contribution to your overall business performance.
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How we work
Ready to start growing profit? Here are the steps to take.
Reach Out
Ready to find out where your campaigns have room to grow? Simply fill out the form below to request a free analysis of your campaign performance.
Discuss Your Goals
Before we assemble your free analysis, we will discuss your goals with you in order to give you an accurate forecast of your profit potential!
Free Analysis
You’ll receive a comprehensive breakdown of changes you can make today to grow profit. If you like what you see, we can work together to achieve your goals.
Become a Partner
Partner with Omnitail and put your campaigns on the path to profit. We offer month-to-month contracts, so if you decide we’re not a good fit, there’s no risk for you.
Implement
The next step is to apply our strategies across your campaigns. We will give you a timeline for set up and set milestones for your results.
Results
Watch your campaigns grow! We’ll continue to optimize your account to maximize profit, updating you monthly.
Let’s grow your business, And your profit
Reach out today for a free, customized analysis of your account to see how much more profit you could make with Omnitail.
From there, you can decide if Omnitail is right for your business. You’re not locked in to anything when you fill out this form—other than free information to help you grow your business!
