Afloral.com sells an expansive product line of high-quality artificial flowers, and has a strong online presence. Previously, they were working with a software company to help grow their campaigns, but they weren’t growing—they were wilting.
With stagnant results and a software that couldn’t help them strategize to expand their company, they switched to Omnitail in June 2019. Coming from an agency that was 100% software, we expected some problems. While Afloral.com was looking to expand, their agency was only trying to reach ROAS targets. Since the software couldn’t offer strategy solutions like our analysts, there were quite a few issues when we took over the account.
See how we completely revamped Afloral’s account management, drove profit, and helped their ecommerce business bloom.