Amazon advertisers, what’s your bidding strategy on Amazon? There are quite a few options when it comes to bidding on Amazon, but no matter which strategy you choose, strategically setting your bids is key to succeeding on Amazon. 

An important part of any Amazon bidding strategy is choosing if you want to use Dynamic Bidding or fixed bidding. In this video we will discuss… 

• Dynamic bidding (down only) 
• Dynamic bidding (up and down) 
• Fixed Bidding 

We hope this video helps you decide which type of bidding is right for your business. If you want to learn more about bidding on Amazon, check out our blog: What’s the Best Amazon Campaign Bidding Strategy?

And if you need help managing your Amazon campaigns, reach out today!