In this case study we’ll cover…
Major Office Supplies Retailer Grows PLA Revenue 200%
Our client, an enterprise-class office supplies retailer, was not satisfied with their Google Shopping management agency. Revenues were declining Y/Y while media spend was increasing. Because the existing agency was not managing the program for profit, product ads were operating at a loss. The client felt a more sophisticated approach would allow for improvement, and chose Omnitail to rebuild and manage the program. Read how our agency successfully managed their Google Shopping campaigns!
Google Shopping Case Study
- Marginal ROI Analysis
- Multi-touch Attribution Analysis
- Revenue Before and After Omnitail
- How We Used Negative Keywords to Improve Performance
Christina is an Analyst at Omnitail, and has experience working in content and email marketing in addition to digital advertising.
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