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2020 Digital Marketing and Ecommerce Q4 Round-Up
As we move into 2021 (finally!), it’s good to take a look back at what[...]
Top 2020 E-Commerce News and Updates
2020 e-commerce news was a mixed bag of good and bad for most retailers. At[...]
How to Set Up Google Analytics 4 on Your Site
What's New in Google Analytics 4? In October, Google moved the next generation of analytics[...]
2020 Digital Marketing and Ecommerce Q3 Round-Up
It’s hard to believe —but we’re past Q3 and into Q4! 2020 has[...]
2020 Google Shopping Updates Since Last Holiday Season
If you’re starting to prep for the holiday season on Google Shopping—you might start to[...]
2020 Amazon Updates You Probably Missed
Whether this is your first Q4 on Amazon or you’re an experienced Amazon vendor, there[...]
Google Shopping Feeds Now Automatically Serve in Multiple Countries
Recently, one of our strategists noticed something odd. Some Google Shopping accounts had product disapprovals[...]
2020 Digital Marketing and Ecommerce Q2 Round-Up
As we reach the halfway point of 2020, ecommerce continues to grow. This quarter we[...]
Close Variants in Google Ads Aren’t Really That Close
Recently, a client’s search campaign performance dipped, and one of our analysts did some digging[...]
Amazon’s Impression Share Rises Across Google Shopping
Omnitail analysts have noticed an interesting shift over the past couple of weeks: Amazon has[...]