Paid Social Advertising
designed for
ecommerce brands
Increase your bottom line with our full-service paid social agency. We go beyond clicks and conversions with CRM analysis that uncovers profit opportunities in customer LTV and churn trends.
Unlock the Full Potential of Your Paid Social Ads
Unlock the Full Potential of Your Paid Social Ads
It’s easy to pour money into social media ads without fully understanding the impact their performance has on your business. That’s where The Omnitail Difference comes in: A transparent, full-service paid social agency that focuses not only on media buying, but also on creative strategy and development. Our unique, multi-faceted approach will scale the success of your campaigns—and your business.
We’re committed to making your paid social advertising work for you and your bottom line through data-driven strategies, continuous testing and optimization, and honest reporting that measures success through overall profitability instead of vanity metrics.
Are you looking for a paid social media agency that can truly take your marketing efforts to the next level? Our expert team is ready to provide your brand with paid social media strategy and buying, creating strategic blueprints for creative development, and crafting compelling creative content that drives real results.
Support for Paid Social Channels
- TikTok
- Snapchat
Support for Paid Social Channels
- TikTok
- Snapchat
Our Paid Social Media Services
A Full-service approach
to drive more sales
Next-Level
Audience Targeting
Our expert team will restructure your ad account and craft compelling content around your revamped target audience to optimize campaigns and drive sales.
Advanced Analytics
& Analysis
Our multi-faceted approach to reporting means that ROAS isn’t the only relevant metric. Our team takes a holistic approach to identifying the right KPIs for your brand’s success.
Purposeful &
Effective Testing
We don’t test just to test. We develop strategic and insight-driven experimentation plans that drive greater efficiencies across targeting, creative, and profitability.
increased ROAS YoY
growth in sales
“Omnitail has been the right partner to go on this journey with, and the result has been continuing to grow in terms of profitability.”
-Supplement & Wellness Brand
Our Work & Results
Thumb-stopping Paid Social Ads
Here are samples of our creative design and ad development work for paid social. As a leading eCommerce design agency, we leverage your brand, messaging, and business goals to craft stellar visuals that will take your ad accounts to the next level.
10x ROAS
from Meta
- Industry: Sportswear
- Channel: Meta
- Goals: Drive traffic & increase sales
- Results:
- Dynamic video creative generated a 10.1x ROAS
- Increased monthly revenue by 12.2%
- Increased social referral traffic by 10.1% (MoM)
45k Landing Page Views
from Pinterest
- Industry: Tile
- Channel: Pinterest
- Goals: Drive landing page engagement with video
- Results:
- Generated 3.1M ad impressions
- Received 230,000 video views
- Drove 45,000 landing page views
7.2x ROAS
from Meta
- Industry: Automotive
- Channel: Meta
- Goals: Increase new customer acquisition & drive sales
- Results:
- Generated a 7.2x ROAS
- Drove 10,000 new visitors to website
- Drove 15 purchases in the first two weeks of going live
Strategic Paid Social for eCommerce
It's not posting.
It's Marketing Strategy.
Grow your profit, attract new customers, and achieve your goals with our paid social media services designed specifically for eCommerce brands. Our expert team will restructure your ad account and craft compelling content around your target audience to optimize campaigns and drive sales.
Paid social works hand-in-hand with your other advertising channels—like paid search, programmatic, and CTV—and provides more advanced targeting and placements that meet consumers while they scroll through their social feeds.
Lean on our team’s expertise and knowledge so you’ll generate a lot of new business through paid social advertising. Whether you’re a growing brand or at enterprise level, we’ve got you and your bottom line covered.
Consider us an extension of your team as we work together to achieve shared goals and drive eCommerce paid social advertising success.
Our strategic ad design for paid social ensures your message resonates with your target audience to drive engagement and conversions. We tailor every paid social media ad to align seamlessly with your brand identity, campaign, and business objectives.
We know paid social platform best practices. Trust us to navigate the complexities of your social media ad platforms, ensuring your campaigns deliver exceptional results.
Our Paid Social and Creative Services teams work as one entity—not in siloes—to ensure your paid social ad accounts are seamlessly managed from all angles.
Whether it’s Meta, Pinterest, TikTok, Snapchat, or another paid social channel—we’re testing continuously to refine and optimize for future campaigns. By analyzing results and applying key insights, we’ll deliver impactful solutions that resonate with your audience.
We rely on metrics to inform paid social strategy. Our decisions are backed by extensive data analysis to guarantee optimal results. Every element is strategically chosen based on insights to drive measurable outcomes.
Strategic Paid Social for eCommerce
It's not posting.
It’s Marketing Strategy.
Grow your profit, attract new customers, and achieve your goals with our paid social media services designed specifically for eCommerce brands. Our expert team will restructure your ad account and craft compelling content around your target audience to optimize campaigns and drive sales.
Paid social works hand-in-hand with your other advertising channels—like paid search, programmatic, and CTV—and provides more advanced targeting and placements that meet consumers while they scroll through their social feeds.
Lean on our team’s expertise and knowledge so you’ll generate a lot of new business through paid social advertising. Whether you’re a growing brand or at enterprise level, we’ve got you and your bottom line covered.
Consider us an extension of your team as we work together to achieve shared goals and drive eCommerce paid social advertising success.
Our strategic ad design for paid social ensures your message resonates with your target audience to drive engagement and conversions. We tailor every paid social media ad to align seamlessly with your brand identity, campaign, and business objectives.
We know paid social platform best practices. Trust us to navigate the complexities of your social media ad platforms, ensuring your campaigns deliver exceptional results.
Our Paid Social and Creative Services teams work as one entity—not in siloes—to ensure your paid social ad accounts are seamlessly managed from all angles.
Whether it’s Meta, Pinterest, TikTok, Snapchat, or another paid social channel—we’re testing continuously to refine and optimize for future campaigns. By analyzing results and applying key insights, we’ll deliver impactful solutions that resonate with your audience.
We rely on metrics to inform paid social strategy. Our decisions are backed by extensive data analysis to guarantee optimal results. Every element is strategically chosen based on insights to drive measurable outcomes.
FAQs
Have Questions?
Paid social media advertising is the crux of digital advertising. It allows companies to focus on their exact objectives by placing online ads on social media platforms like Facebook, Instagram, Pinterest, and Snapchat. Our team here at Omnitail is also ready to help you test TikTok, Snapchat, Reddit, and more.
Paid social provides the perfect opportunity to drive sales for eCommerce brands, and—with all the variables to consider and tools to use—there is limitless opportunity to test, optimize, and implement high-performing ads that convert.
Our paid social and creative services are a perfect fit for established D2C e-commerce businesses looking to improve their bottom line through social media advertising strategies. Unlike other agencies, we will provide you not only with our unique profit-driven approach to e-commerce marketing, but also with the tools and resources you need to educate yourself — and your team — on the ins-and-outs of paid social ads.
Paid social media targets prospective customers on the social platforms they’re already engaging with, and gets existing customers to re-engage with your brand, products, or services. The reach on social media is immense and growing every day, so there is an audience already primed and waiting to purchase your store’s products or services.
When you partner with Omnitail, you are setting your store up for success. We don’t “set it and forget it.” Your paid social campaigns will be monitored daily through both a creative and media strategy lens. Through a highly collaborative partnership, our team will work with you to provide historical insight, create and place ads, and communicate often to make sure your advertisements and paid social channels are positively impacting your profitability.
We have a saying here at Omnitail to “always be testing.” Ad fatigue is just one of the many silent campaign killers, so our continuous testing of all aspects of your account is crucial to keeping potential customers ready-to-convert.
And unlike other paid social media agencies, we will provide you with the reporting you need to track your progress and easily communicate wins and saves with your team, management, or C-Level suite. Return on ad spend (ROAS) isn’t the only metric we care about. Our team will work with you to determine the other KPIs critical to meeting and exceeding your individual profitability and company growth goals.
Reviews
Our Customers Love Us
"I really love how transparent, knowledgeable, and friendly the team is. Everyone is really invested in our success and they always a finger on the pulse of the marketing engine so that they can adapt their strategy to match the situation and get the results we want. The level of adaptability and open communication we have with them gives me a sense of confidence in them that I didn't think I'd get with an agency."
More from Omnitail
The Latest Paid Social content
Creative Strategy: The Secret to Profitable Social Media Ads
The secret to profitable social media ads involves creative strategy, a designer, and an experienced social media ads manager. Read more to learn why.
Mastering Video Ads on Meta: How to Advertise on Social Media
Learn how to advertise on social media & discover the power social media video ads have to drive conversions and elevate brand presence.
Ask A Marketer: What Are TikTok Shop Ads Best For?
What are TikTok Shop Ads best for? We explore the topic in our Ask a Marketer post.
Contact Us
Get Started with
Paid Social
Get Started with
Paid Social
Your eCommerce business is just as unique as you are. That’s why we tailor our paid social services to fit your needs.
Our Paid Social team has decades of experience managing and growing social media advertising for eCommerce customers. We lean into creative strategy, believe in continuous testing, and closely monitor your campaigns to provide real results.
Let’s grow your business with paid social media. Fill out the form to contact our team today!
