Improving the Shopping Experience with Mobile Optimization
Conversion rate optimization services help you make sure your mobile shopping experience is top-notch. Read more to learn how.
Omnitail
The Profit-Driven Online Marketing Agency
CRO
Vocab for Marketers: Fingerprinting
How do you define fingerprinting and what is it used for in eCommerce marketing?
Vocab for Marketers: Heuristic
How do you define “heuristic” and what is it used for in eCommerce marketing?
Vocab for Marketers: Heatmap
How do you define a heatmap and what is it used for in eCommerce marketing?
Ask a Marketer: What Test Methods Can I Use for CRO?
The core principle of a conversion rate optimization (CRO) test is comparing the performance of the current state of a website to a change you’re trying to evaluate. Different test methods are just different ways of executing on that. We’ll discuss a few of these test methods in this post.
How To Increase Conversion Rate & Drive Sales On Your Website
A well-designed website is crucial for any eCommerce business aiming to thrive in the online
Ask a Marketer: What Is a CRO Hypothesis & How Do I Develop One?
A conversion rate optimization (CRO) hypothesis is the foundation for any A/B test or experiment you run on your website, and it’s just like any other scientific hypothesis (“if this, then that” statement) that serves as a basis for investigation.
Top 5 CRO Podcasts You Should Listen to Now
Are you interested in learning more about conversion rate optimization (CRO) and how it can
Ask a Marketer: What is a Conversion Goal?
We work with e-commerce brands, so there’s confusion around the word “conversion.” A lot of times, people think it refers to “order conversion” specifically—like CRO is order conversion—but that’s not the case at all.
What is CRO?
Conversion rate optimization (CRO) is the process of making your website work better for your audience’s needs, while accounting for your specific business goals. What is CRO and why is it important for business health?
CRO
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