Are you using remarketing ads for your Google Shopping campaigns? Remarketing ads can keep your products top of mind for customers who are already interested in your products. In turn, these ads can increase your conversions and help drive more profit for your business.
Often, remarketing involves display ads, but remarketing lists can help you reach customers with search ads, too. If you’re ready to start using remarketing ads in tandem with your Google Shopping campaigns, read on to learn all about Remarketing Lists for Search Ads (RLSA) and remarketing with display ads.