I generated over a million unique Google Ads keywords — using just a few lines of code. If you want to learn how to save time generating keywords and building campaigns: programming is the answer. More specifically, the language Python.
I’m going to show you how I used Python to increase my productivity and lighten my workload. If you are intimidated by the word “programming”, I’m here to change your mind — and show you why you should start using Python to streamline your digital marketing process today!
Use Python to Generate Keywords for Google Ads Campaigns
Let’s take a look at how to generate keywords for search campaigns. Python has many different applications for e-commerce (including data analysis), but for now we’re only going to cover two examples of how to generate Google Ads keywords: one beginner and one advanced.
Generating Unlimited Exact Match and Broad Match Keyword Combinations for Google Ads
I often need to generate lists of keyword combinations for my clients. You probably have to do something similar for your account. This task that usually takes hours, can be reduced to minutes using a simple Python process called a “for loop”.
In coding, a “for loop” is a way to program tasks which involve iterations. A great use case would be to generate keywords by iterating through different word combinations.