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2021 Updates to Google Broad Match Modifier and Phrase Match Keywords
Today, February 4th, Google announced a major update to keyword match types within paid search[...]
7 Secrets to Improve Your Google Shopping CTR
Ready to improve your Google Shopping CTR? We manage Google Shopping campaigns for over 60[...]
Should I Bid on My Brand Name?
The two types of paid search queries (branded and non-branded) are inherently different, and you[...]
Close Variants in Google Ads Aren’t Really That Close
Recently, a client’s search campaign performance dipped, and one of our analysts did some digging[...]
![A Visual Guide to Google Ads Extensions [Infographic]](https://omnitail.net/wp-content/uploads/2018/12/redesign-titlecards-23-e1597235626669.png)
A Visual Guide to Google Ads Extensions [Infographic]
Curious about Google Ads extensions, but not sure where to start? Here's a quick run[...]
How to Generate Google Ads Keywords Using Python
I generated over a million unique Google Ads keywords — using just a few lines[...]
Don’t Waste Ad Spend on Out-of-Stock Items in Google Shopping and Paid Search
Disruptions to supply chains have become commonplace. As Amazon has stopped receiving “non-essential” products from[...]
Digital Marketing Trends 2019: Q4 Round-Up
As 2019 comes to an end, we hope you had a successful and profitable Q4![...]
How to Slide into Your Competitors’ Branded Searches
Competitor traffic can be a valuable addition to your search campaigns. After all, people searching[...]
How to Keep Competitors Out of Your Search Results
Search for your business online right now. Is your business the top search result? Hopefully[...]