Coke or Pepsi. Nike or Adidas. Google or Amazon. As ecommerce continues to expand, two top dogs have emerged: Google and Amazon. If you’re thinking about buying product ads, you’ve probably considered selling on one or the other, or maybe both! But which platform is right for your products, your businesses, and your customers?
Here’s a quick, 5 minute-look at the numbers for each platform, and the pros and cons of products ads on Amazon and Google.
If you want to get more in-depth, check out our page Google vs Amazon Product Ads: What’s the Best Strategy? Strategies vary greatly across the two platforms and make a difference when deciding which platform is right for you.