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Your Holiday Google Shopping Ads Didn’t Work—Now What?
You spent time getting your Google Shopping campaigns ready for the holiday season — creating[...]
![10 New Google Ads Features from 2020 [Infographic]](https://omnitail.net/wp-content/uploads/2020/12/december-SM-05.png)
10 New Google Ads Features from 2020 [Infographic]
In times of adversity and change, we really discover who we are and what we're[...]
7 Secrets to Improve Your Google Shopping CTR
Ready to improve your Google Shopping CTR? We manage Google Shopping campaigns for over 60[...]
15 Questions to Ask Before Hiring a Digital Marketing Agency
“How much do you charge?” Believe it or not, there are more important questions to[...]
Top 2020 E-Commerce News and Updates
2020 e-commerce news was a mixed bag of good and bad for most retailers. At[...]
How to Set Up Google Analytics 4 on Your Site
What's New in Google Analytics 4? In October, Google moved the next generation of analytics[...]
Want to Lower ACOS on Amazon? This Metric is the Key
Want to lower your ACoS on Amazon? You are not alone. Many retailers see revenue[...]
5 Metrics Retailers Should Track This Holiday Season
As the holidays grow ever closer, retailers are fast preparing for the shopping season. In[...]
![Amazon Ads Targeting, Explained [Infographic]](https://omnitail.net/wp-content/uploads/2020/11/november-sm-09-1-e1606145570600.png)
Amazon Ads Targeting, Explained [Infographic]
Introduction to Amazon Ads Targeting You're advertising on Amazon, and you want to start using[...]
![Automated Bidding Strategies in Google Ads [Infographic]](https://omnitail.net/wp-content/uploads/2018/12/redesign-titlecards-27-e1597235803769.png)
Automated Bidding Strategies in Google Ads [Infographic]
There three automated bidding strategies for Google Shopping: Enhanced CPC, Maximize Clicks, and Target ROAS.[...]