Vocab for Marketers: Fingerprinting
How do you define fingerprinting and what is it used for in eCommerce marketing?
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The Profit-Driven Online Marketing Agency
All About Split Testing Google Performance Max vs Standard Shopping Ads
Maintaining an ideal Google Shopping Ads strategy is about more than just product titles, competitive
Ask a Marketer: 2024 is Almost Here. What is One Thing eCommerce Brands Should Plan For?
We use our expertise to answer your question. The one thing eCommerce brands should plan
Vocab for Marketers: Heuristic
How do you define “heuristic” and what is it used for in eCommerce marketing?
How does Omnitail keep us informed about the progress & results of our marketing efforts?
We use our expertise to answer your question. From regular updates to comprehensive reports, our
Vocab for Marketers: Heatmap
How do you define a heatmap and what is it used for in eCommerce marketing?
Digital Marketing Round-Up December 2023
Learn about the latest changes, updates, and industry trends in eCommerce marketing Welcome to our
Ask a Marketer: What is Search Impression Share & How Does It Impact Paid Search Campaigns?
We use our expertise to answer the question. Search impression share is a competitive metric
Ask a Marketer: What Test Methods Can I Use for CRO?
The core principle of a conversion rate optimization (CRO) test is comparing the performance of the current state of a website to a change you’re trying to evaluate. Different test methods are just different ways of executing on that. We’ll discuss a few of these test methods in this post.
Ask a Marketer: What Last-Minute Black Friday/Cyber Monday Prep Should I Do In My Meta Account?
We use our expertise to answer the question. Are you worrying about last-minute prep in
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