Vocab for Marketers: UGC
What is user-generated content (UCG) and how do eCommerce marketers use it?
What is user-generated content (UCG) and how do eCommerce marketers use it?
What’s the difference between Reels & Stories on Instagram? We explore the topic in this Ask a Marketer.
What is Campaign Budget Optimization (CBO) for paid social and how do marketers use it?
What does ABO stand for and how do marketers use it? We discuss this topic in our Vocab for Marketers post.
Learn about the latest changes, updates, and industry trends in eCommerce marketing Welcome to our
Learn about the latest changes, updates, and industry trends in eCommerce marketing Welcome to our
We use our expertise to answer the question. Are you worrying about last-minute prep in
While Meta Ads Manager is your starting point for running ads on Facebook and Instagram, understanding the differences between ABO (Ad Set Budget Optimization) and CBO (Campaign Budget Optimization)—and their unique advantages—can significantly impact the success of your paid social campaigns.
The secret to profitable social media ads involves creative strategy, a designer, and an experienced social media ads manager. Read more to learn why.
We use our expertise to answer your question. If you’re a seasoned pro at using
Stay up-to-date with our monthly newsletter.