Vocab for Marketers: DABA
What are DABA ads and how do marketers effectively use them? We discuss it in our Vocab for Marketers post.
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The Profit-Driven Online Marketing Agency
Meta
Ask a Marketer: When should I use Meta Advantage+ Shopping Campaigns?
When should you use Meta Advantage+ Shopping campaigns, and when should you manually run Meta campaigns? We answer the question in this Ask a Marketer.
Mastering Video Ads on Meta: How to Advertise on Social Media
Learn how to advertise on social media & discover the power social media video ads have to drive conversions and elevate brand presence.
Vocab for Marketers: Lookalike Audience
What is a lookalike audience and how do marketers use it?
Ask a Marketer: What’s the Difference Between Instagram Reels & Stories?
What’s the difference between Reels & Stories on Instagram? We explore the topic in this Ask a Marketer.
Great Ads, Bad Performance? Learn How to Run Facebook Ads that Work
Boost underperforming ads and optimize performance by learning how to run Facebook ads and manage your Facebook account efficiently.
Vocab for Marketers: CBO
What is Campaign Budget Optimization (CBO) for paid social and how do marketers use it?
Ask a Marketer: Deliverable vs Ad—What’s the Difference?
What’s the difference between a deliverable and an ad? We explore the topic and their differences in this Ask a Marketer.
Ask a Marketer: 2024 is Almost Here. What is One Thing eCommerce Brands Should Plan For?
We use our expertise to answer your question. The one thing eCommerce brands should plan
Ask a Marketer: What Last-Minute Black Friday/Cyber Monday Prep Should I Do In My Meta Account?
We use our expertise to answer the question. Are you worrying about last-minute prep in
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